THE SOCIOLOGY BLOG

 The hindu society has divided their community in hereditary classes based on their purity. The caste system emerged from the “Chaturvana System” which divided the Hindu Society into four varnas namely : Brahmins, Kshatriyas, Vaishyas and Shudras. According to the caste system, The Brahmins were the highest in the hierarchy, there were teachers and itellectuals. The lowest position in the caste system was given to the Shudras who did all the menial jobs. The shudras were not allowed to pursue education. According to the caste system, every generation born in a particular caste would continue doing the work of their castes only. Due to which, the Shudras were only entitled to carry out the so called derogatory jobs such as rag-picking and cleaning. There were mainly three categories under the weaker sections namely : Scheduled Castes, Scheduled Tribes and Other Backward Classes. Post independence, the subject matter of discrimination against the backward classes emerged. After wh...

  The National Family Health Survey 2019-20 (NFHS-5) is the fifth in the series and contains data on India's population, health, and nutrition for each state and union territory (UT). NFHS-5, like NFHS-4, gives district-level estimates for a variety of significant variables. Preschool education, handicap, access to a toilet facility, death registration, bathing practises during menstruation, and techniques and reasons for abortion are some of the new topics in NFHS-5. Each round of the NFHS has had as its main goal the provision of high-quality data on health and family welfare, as well as emerging challenges in this field. For more precise study , instead of choosing the health inequalities at the India level, I have chosen the NFHS-5 sheet of the state of Gujarat. Having born and brought up in Gujarat, studying its data seemed to allure me more than any other state or union territory for that matter.  Under the head of population and household profile one major point of ...

Organisational change refers to the change in the structure and culture of the organisation in order to adapt to the changes in the extrernal enviroment. Organisation Learning refers to the process of aquiring and sharing of knowledge within the whole organisation. Organisational change and learning always go together hand-in-hand. Oragnisational change gives rise to the learning in the organisation, resulting in further changes in the organisation, arising out of the learning. In the ever so growing world of technology and the global development and ever rising competition, changes in the enviroment is the only constant and adapting to the same, the only option. To adapt to the changes and change the structure of the internal organisation, one must be aware of the means to do so. Organisational learning enables the members to lead changes to overcome challenges faced outside of the organisation, grow in their domain and hence accomplish their own individual and the goals of the or...

Role taking is when the behaviour of an individual is guided by the way he percieves himself in others’ roles. It is when a certain way of behaving is guided by whose position has he put himself in, mentally or imaginatively. It can also be percieved as “Stepping into somoene’s shoes”. Role-taking plays a significant role in everyone’s life, right from their childhood. As a child, while playing games with his peer friends or family, one takes up several roles and tries to enact it. For example, children playing the popular Indian game called “Ghar-Ghar”, the child who plays the role of the father, carries a suitcase and goes to the office, whereas the other child playing the role of the mother, cooks food for her husband and is seen serving him breakfast. Here, the role taking is also a subjective matter depending on one’s surroundings. For instance if two other children playing the same game have seen their parents in the opposite roles, where the mother goes to the office and the fat...

  Ever since our birth, besides our name, place and date of birth, we are also identified greatly on the basis of our social groups. Social groups are interaction of a group of humans based on a common purpose or interest. Social groups can be further divided into : Formal and Informal. Formal Groups: Formal groups are where people behave according to a set rule of formal regulations by the head or the superior position of the group. They aim at achieving a combined goal of the group through their individual goals. The role of an individual in a formal group is often restricted. Formal groups might have direct impacts on political and financial aspects of a person, but lesser psychological impacts as compared to informal groups. A person gets the status of his power and financial positions by the formal groups that he becomes a part of. Formal groups are also often “Chosen” and not given by birth. The company a person works in, might be the best example of a formal group. Eve...

The ideas, customs and social behaviour of how people of a specific group perform is known as the culture of that particular group. From formal groups, to informal groups, every single group have their own culture. The culture of any community depends on the people forming it. An organisational culture is the collection of ethics, expectations and practices that direct the working of the company and its team members. It can be seen as the set of things that makes a company what it is and where it stands. Organisational culture combines the behaviour of all members of company within each other, how they handle failures and successes, and how they work for better environment within the organisation, as well as how they treat and work for their customers. A healthy organisational culture can make a company with the lowest resources flourish, while an unhealthy organisational culture can act as a major obstacle for even the finest of companies with maximum amount of resources. A disturbed ...

  A brand is how a company distinguishes itself and its products from others in the market, be it by the means of a logo, a symbol or a tag line. Brand history refers to the journey of a brand so far, journey of its growth or downfall, in the terms of its products, section of customers, places where it provide its services and so on. Let us now dive deeper into the brand history of DOVE. Dove was founded by Lever brothers in 1957. One of its rare own kinds, dove has gained massive popularity in the market of body care products. Having started from producing soap bars of which they are still the largest producers till date, they have now expanded to an entire arena of personal care products, ranging from body washes, to shampoos and conditioners, to deodrants, the list is endless. There are chances that any body care product that a customer looks for, can find one under the name of “Dove”. The brand doesn’t make gender or age specific products- they offer personal care for the entir...

Social psychology is the study of the impact that is created by the presence of the people around and their behaviour towards an individual or a group of people. A very common example about this is the body language that a student would possess when with friends and when alone at home. The difference in both is the impact that is created due to the presence of his friends. When we think about this from a business point of view, we can easily make out how important it becomes to study the social psychology of people in order to convince the consumers to buy our product.   Whether any product will be bought by the customer or not depends on a lot of factors. It can be bought by the consumer because he/she needs it, or it can be a new or a trending product. But the customer ending up buying that product can be a result of a lot more factors than just these. This is where good marketing strategies come into play. Usually the common impression and beliefs of a specific brand have a hug...

A social group consisting of families being carried forward from generation to generation, sharing a common ancestry or language is termed as a tribe. India being the mother land of various cultures and traditions, is also a home to a huge number of tribes found in every nook and corner of the countryside. From the Bakarwal tribe of Jammu and Kashmir to the Kanikar of Tamil Nadu, innumerable and oh so varied, the Indians have witnessed them all.  One of the most famous tribes of India is that of the Gonds, found in the Chhindwara district of Madhya Pradesh, parts of Odisha, Maharastra and Andhra Pradesh. They are the second biggest tribe of India after Bhils of Rajasthan. Under the Indian reservation system, they are termed as “scheduled tribes”. Despite the fact that most gonds speak regional languages, their tribal language is known as Gondi, which is closely related to Telugu. Gonds are further sub-divided into four tribes: Raj Gonds, Madia Gonds, Dhruve Gonds and Khatulwar Go...

The movie titled as “Social issues in modern times of Charlie Chaplin” is set around the time of 1930's. It highlights the then faced hardships by the people of America after it hit The Great Depression. Throughout the movie, the one major issue faced by people which is showcased is that of unemployment. It begins on a note where Charlie is habituated to his monotonous job of tightening the screws so much so, that his hands do not even stop moving in the same manner and in the exact same direction, it seems that the screw drivers have been stuck to his hands by some glue. This depicts how despite the fact that the jobs of people aren’t yielding them happiness in any ways, they still continue doing it, just for the sake of earning a bread to eat daily. Another social issue that can be seen in the factories is that all the working labour or the management staff is hugely dominated by the males themselves. The only woman seen here is like a personal assistant to the boss of the compan...